Friday, February 1, 2019
Business Intelligence and Analytics 3
1 How Data Analytics Can Boost Any Organization’s Performance
http://knowledge.wharton.upenn.edu/article/data-analytics-can-boost-organizations-performance/
Data analytics isn’t just the realm of high-tech industries any more. It’s making inroads into a wide variety of organizations, from financial firms to sports teams to medical institutions. One sign of the times is that New York City recently passed a bill to make the Mayor’s Office of Data Analytics a permanent part of city government, according to StateScoop.
2 The Practical Guide to Artificial Intelligence
https://blog.marketo.com/2018/12/the-practical-guide-to-artificial-intelligence-for-marketers.html
Today’s marketers are in the early stages of transforming how they identify, execute, and evaluate campaigns leveraging new and innovative technology: artificial intelligence (AI). As digital-savvy customers expect more sophisticated and personalized experiences, marketers can lean on AI advancements to seamlessly deliver what they crave.
3 How companies are building sustainable AI and ML initiatives
https://www.oreilly.com/ideas/how-companies-are-building-sustainable-ai-and-ml-initiatives
The current generation of AI and ML methods and technologies rely on large amounts of data—specifically, labeled training data. In order to have a longstanding AI and ML practice, companies need to have data infrastructure in place to collect, transform, store, and manage data. On one hand, we wanted to see whether companies were building out key components. On the other hand, we wanted to measure the sophistication of their use of these components. In other words, could we see a roadmap for transitioning from legacy cases (perhaps some business intelligence) toward data science practices, and from there into the tooling required for more substantial AI adoption?
4 Big Data Improves Customer Segmentation Analysis For Email Marketers
https://www.smartdatacollective.com/how-big-data-improves-customer-segmentation-analysis-for-email-marketers/
Big data is turning old email marketing strategies on their head. You can use big data to get a better understanding of your customers, which helps you make sure they are segmented properly. This is just one of the many ways that big data helps maximize the ROI of your email marketing strategies.
5 Top 10 Technology Trends of 2019
https://www.datasciencecentral.com/profiles/blogs/top-10-technology-trends-of-2019
Primarily smart data technologies were actively applied only by huge enterprises and corporations. Today, big data has become available to a wide range of small businesses and companies. Both big enterprises and small companies tend to rely on big data in the questions of the intelligent business insights in their decision-making.
The ever-growing stream of data may also present a challenge to businesspeople. The prediction of changes in the role of big data and technologies is even more difficult. Thus, our top technology trends of 2019 are to serve a comprehensible roadmap for you.