Business Intelligence and Analytics 30

Friday, September 20, 2019

Business Intelligence and Analytics 30

 

1              Research: Changing Your Mind Makes You Seem Intelligent
https://hbr.org/2019/09/research-changing-your-mind-makes-you-seem-intelligent
Hard-headedness seems to be rampant. From the boardroom to politics to everyday interactions, we often encounter people (and may also find ourselves) upholding a stance despite evidence of its inaccuracy. Take the many well-educated and well-intended individuals who, despite overwhelming factual evidence to the contrary, continue to deny climate change or believe that vaccines cause autism.

 

2              The Top 5 Most Important Metrics to Customer Success Teams
https://www.business2community.com/brandviews/teamsupport/the-top-5-most-important-metrics-to-customer-success-teams-02242751

With more companies creating and expanding their customer success teams than ever before, it’s critical that leadership focuses on the right metrics to accurately gauge their work. Remember, this team isn’t just an extension of customer support, so common metrics like average ticket close time will fail at accurately representing their contribution to your company.

 

3              See The 6 Data Scientist Archetypes You Will Find In Every Organisation
https://www.analyticsindiamag.com/see-the-6-data-scientist-archetypes-you-will-find-in-every-organisation/

It is the sexiest job of the 21st century and the job profile has gained significant popularity over the last few years. Although a lot has been covered on how to make a career as a data scientist, we still haven’t explored the types of data scientists which we find in the industry. What we see is in most organisations, data scientists specialise in one type or another.

 

4              AI for Retail and CPG in a Consumer-Driven Era
https://blog.dataiku.com/ai-for-retail-and-cpg-in-a-consumer-driven-era
With AI and new technologies radically transforming the way consumers engage with brands, products, and services in our everyday lives, there’s hardly been a more exciting time to be in the retail industry.

 

5              How 5G will transform our ability to work from home — Quartz at Work
https://qz.com/work/1707685/how-5g-will-transform-our-ability-to-work-from-home/
Thanks to greatly improved internet connectivity and workforce applications, employees in an increasing number of professions can work just about anywhere they want—in their home, at a coffee shop, on a plane. And chances are they’re more  productive and more engaged than they would be if they were in the office. They may even be planning to stay in their job longer because of their flexible work location. In 2017, Stanford economics professor Nicholas Bloom, in a TED Talk, went so far as to call work-from-home potentially as innovative as the driverless car.

 

6              8 Must-Have Elements for an Impressive Startup Landing Page
https://www.business2community.com/marketing/8-must-have-elements-for-an-impressive-startup-landing-page-02240484

Making a compelling and high-converting landing page might sound simple, but every marketer knows far too well how challenging this can be. WordStream found that 80% of traffic goes to just the top 10% of landing pages.

 

7              5 Beginner Friendly Steps to Learn Machine Learning and Data Science with Python
https://www.kdnuggets.com/2019/09/5-beginner-friendly-steps-learn-machine-learning-data-science-python.html

Two years ago, I started learning machine learning online on my own. I shared my journey through YouTube and my blog. I had no idea what I was doing. I’d never coded before but decided I wanted to learn machine learning.

When people find my work, they sometimes reach out and ask questions. I don’t have all the answers but I reply to as many as I can. The most common question I get is “where do I start?” The next most common question is “how much math do I need to know?”

 

8              The Basics of Business Intelligence Dashboards
https://www.unleashedsoftware.com/blog/basics-business-intelligence-dashboards

If you’re an inventory manager or a business owner, having data about the way your business runs can be a game-changer. However, gathering data is only part of the equation. Collating and analysing a wealth of information can be a tedious challenge, especially in the face of insurmountable piles of data.

 

9              How Data Analytics Can Drive Innovation
https://knowledge.wharton.upenn.edu/article/data-analytics-innovation/
Data presents an invaluable opportunity for firms to innovate, but only if they know what to do with it. In her latest research, Wharton professor of operations, information and decisions Lynn Wu looks at how different organizational structures influence the use of data analytics to spur innovation. Her paper, “Data Analytics Supports Decentralized Innovation,” is forthcoming in the journal Management Science and was co-authored by Wharton operations, information and decisions professor Lorin Hitt and Wharton doctoral candidate Bowen Lou.

 

10           Data and AI: Joining hands for the future of marketing
https://www.thedrum.com/news/2019/09/18/data-and-ai-joining-hands-the-future-marketing

What do your customers want from you? The age old question which marketers have been chasing since the dawn of commerce will take center stage as The Drum teams up with Microsoft Advertising to bring you The Future of Marketing is Customer Experience, a panel with industry experts from leading brands and agencies, during Advertising Week New York.

 

11           Which Data Science Skills are core and which are hot/emerging ones?
https://www.kdnuggets.com/2019/09/core-hot-data-science-skills.html

  1. Which skills / knowledge areas do you currently have (at the level you can use in work or research)? and
    2. Which skills do you want to add or improve?

 

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